BUSINESS
Kia unveils unique camouflage for its first-ever Tasman pickup truck
Kia has revealed an Australia-inspired camouflage wrap for the Kia Tasman, the brand’s highly anticipated new pickup truck. Kia names its first-ever pickup model after the rugged beauty and pioneering spirit of Tasmania, the island at the southernmost tip of Australia.
Developed in collaboration with renowned artist Richard Boyd-Dunlop hailing from Australia and New Zealand, the unique wrap – themed around ‘The Path Never Taken’ – underscores the Tasman’s adventurous spirit.
Influenced by the untamed beauty of Australia’s diverse landscapes, the unique graphics visualize a journey of inspiration encountered while driving along the coast and across the outback. The exterior wrap’s eye-catching design draws on Boyd-Dunlop’s adventures, hitching rides in the back of pickup trucks across Australia.
“Our Tasman pickup truck embodies Kia’s commitment to design and innovation, as well as its spirit of adventure. Artist Richard Boyd-Dunlop crafted an exclusive camouflage design, with the support of the Kia design team, that depicts a journey and reflects an essence of adventure that is unique to the Tasman,” commented Karim Habib, Executive Vice President and Head of Kia Global Design.
The concept of ‘The Path Never Taken’ embodies the adventurous spirit of the Kia Tasman, which will inspire customers to embark on journeys filled with discovery and adventure in a vehicle that prioritizes reliability and performance. Through this theme, the Kia Tasman will lead people towards unknown and beautiful landscapes.
“This design resonates as it evokes my own personal experiences travelling across Australia and the encounters that I had,” said Boyd-Dunlop. “These experiences are influential to my work, and the Tasman enabled me to create a continuation of this, depicting the connection, joy, and sheer sense of adventure that is inherent to Australian culture.”
Known for his unique artistic style and ability to blend various media to create visually bold and powerful collaborations, Boyd-Dunlop captures elements of land and sea with his exclusive design for the Kia Tasman camouflage wrap. The finish combines the fiery hues of the outback with commanding blues that pay homage to Australia’s influential surf culture.
Scheduled to make its debut in 2025, the Tasman marks Kia’s inaugural entry into the C-segment pickup truck arena. The launch strategy will be phased globally, including key markets such as Korea, Australia, Africa, and the Middle East. In addition to effortlessly fulfilling the role of a work-orientated pickup, the Tasman is designed to meet customers’ diverse personal needs. Suitable for a demanding 24/7 lifestyle, Kia’s versatile truck will support even the most extreme leisure activities.
Kia has produced a short video showcasing the intricate details and design inspiration behind the Tasman’s camouflage concept in celebration of the pick-up truck’s camouflage design unveiling.
By: Segun Lawal
Avila Naturale, a beacon of organic skincare nestled in the heart of Lagos, Nigeria, is on a mission to rewrite the narrative of beauty. Founded in 2017 by Temitope Mayegun, following a divine nudge towards natural ingredients, Avila has blossomed from a humble coconut oil venture into a powerhouse boasting over 450 products. Registered across Kenya, Ghana, and Rwanda, with a network of over 2,000 distributors singing its praises, Avila’s story is a testament to the audacity of faith and the power of nature’s embrace.
“We started with just coconut oil, but I had a deep feeling Avila would be a global brand,” Mayegun confided, her voice echoing the unwavering belief that continues to propel the company forward. Today, Avila offers a staggering array of over 450 organic products, each one a celebration of nature’s bounty.
L-R: Executive Director, Regulatory & Compliance, Mr. Oludaisi Olubunmi, Diamond Partner, Avila Naturalle, Mrs. Chinyere Orji, President/CEO, Avila Group, Dr. Mrs. Temitope Mayegun, Honourable Abiodun Meyegun, & Executive Director, Brands & Strategy, Mr. Sylvester Iriogbe at the official launch of the Avila Naturalle African Black Soap and Avila Papaya Black Soap in Lagos, recently.
The latest chapter in Avila’s inspiring saga unfolds with the grand introduction of the African Black Soap and the African Papaya Black Soap. Painstakingly crafted after meticulous research, these soaps transcend mere products – they are an embodiment of Avila’s core principle: to correct the wrongs within the beauty industry. Meticulously formulated, the African Black Soap caters to a universal audience, offering premium quality at a price that sings to everyone’s wallet.
This 150-gram wonder boasts a remarkable 3-4 year shelf life, effectively tackling acne, rashes, and a multitude of skin concerns. With its gentle touch, it also works wonders in maintaining and balancing skin tone.
The market, as Avila has astutely observed, is yearning for a shift towards natural solutions. Consumer behavior and key metrics all point towards a rising tide in the demand for organic and natural skincare products. This insightful understanding positions Avila to not only witness a surge in loyal users but also to significantly advance its philosophy of rectifying the imbalances in the world of skincare, haircare, and healthcare by 2025.
Avila doesn’t just preach affordability; it practices it with unwavering commitment. The African Black Soap sits comfortably at N600, while the Papaya Black Soap, with its gentle exfoliating properties, comes in at a friendly N900. This dedication to accessibility ensures that the goodness of nature’s bounty reaches the hands of many, not just a privileged few.
Temitope Mayegun, the indefatigable leader at the helm of Avila Naturale, shows no signs of slowing down. With a clear vision and a well-defined strategy, she is poised to take Avila global, fulfilling the divine mandate that birthed this remarkable brand. Avila Naturale stands as a beacon of inspiration, not just for its dedication to natural beauty but also for its unwavering commitment to making a positive impact on the lives of people across the globe.
BUSINESS
Dana Air Apologizes to Passengers for Schedule Disruption, Commends Crew Experience, Professionalism in Handling Runway Excursion
Dana Air has extended its sincerest apologies to all passengers affected by the recent schedule disruption resulting from the runway excursion involving one of its aircraft at Lagos airport.
The airline in a statement said, ”We understand the frustration and inconvenience experienced by passengers whose travel plans were disrupted due to the incident and we are deeply sorry.”
”Our remaining flights for the day have all been retimed and all the passengers on these flights have been updated via email, sms and calls. We wish to also reassure affected passengers that we are working diligently to minimize disruption and accommodate their travel needs.”
”We commend the experience, professionalism and swift response demonstrated by our crew in handling the runway excursion incident. Their quick thinking, adherence to safety strict standards, and effective communication ensured the safe disembarkation of all passengers without injury. We are immensely proud of their commitment to passenger safety.
”We wish to also appreciate our customers for their support, loyalty and understanding at this time. This is priceless and we are grateful.”
”At Dana Air, safety and service excellence are core values that guide everything we do. While we deeply regret the incident and its impact on our passengers, we remain steadfast in our commitment to upholding the highest safety standards and providing exceptional service to our customers.”
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